Areas of Expertise

Market Research Panels

Market Research Panels

Whatever your market research panel requirements, our consumer research panel management experience means you'll always get the panel you need.

Swift Insight - an Online Market Research Panel

Established by Swift Research in 2005, Swift Insight is our dedicated research panel portal developed to provide an effective way of recruiting and communicating with individuals willing to participate in market research studies.

Swift Insight - an Online Market Research Panel

Swift Insight members are used primarily for online market research projects where contact is via email and questionnaires are completed on the web. However, many Swift Insight members are also available for telephone and central location tests.

Sensory Research

We have a large local database of consenting panellists in the personal care and household product categories who are able to travel to our in-house sensory lab and viewing facility.

All our sensory research panellists are recruited for their ability to identify common product characteristic attributes and are screened for acuity and descriptive capabilities. Their perceptions and evaluations can be observed, filmed, monitored, questioned and analysed, however you choose.

Exclusive Expert Panel

At Swift Research we have a wide and varied experience of recruiting exclusive expert panels tailored to your own individual requirements.

We understand the value of expert panels, they provide a way of identifying the key elements driving product preference such as smell, taste and touch. An expert panel can help explore the core of your brand, answering questions on brand image, links and associations, in-use experience and product expectation.

Our specially selected panellists provide optimum credibility and reliability, whilst keeping costs manageable. Panellists attend training sessions to identify olfactory, taste and touch discrimination ability and acuity skills.

Your personalised panel can be recruited in a location of your choice, or in the vicinity of our own professional viewing facility, Innervisions. Once established, exclusive panels are the property of the client but are managed and maintained by Swift Research to be used on the client's behalf.

To discuss your research panel requirements, call 01937 543600 today to speak to one of our researchers.