Country-wide expertise
Our interviewers work with their Area Supervisor who carefully controls all activity and quality standards to deliver fieldwork through both pen & paper and tablet based interviewing. Typically, the field teams cover qualitative and CLT pre-recruitment, in-home placements, off street interviewing and CLT work.
We have many super venues for CLT studies (hall tests) across the country, in various towns and cities and regularly bring new ones onto the list. Each has their own unique attributes, be it location, accommodation and facilities, footfall and demographics, and our Supervisors and their teams know how best to work each venue to the advantage of each project. This expertise cannot be underestimated when specific quota groups are required, or when rain and snow is forecast yet a project must still be completed on time!